Proposed Away and Home Options

After a disappointing post season, change is in the air for the Canucks. Maybe the club will elect to make more than just personnel changes in the off season. At any rate now that the Canucks are out, I will have some more time to update this blog, and I will start with proposing new home and away sweaters.

Canucks 40th anniversary sweater

It is clear that the current Canucks home and road jerseys do not fit the bill in terms of building a strong identity for the Canucks. These jerseys feature two of the four key elements of the Canucks identity. On the other hand, the alternate sweater includes all four of the key elements of the Canucks brand, but does not have a striping pattern steeped in Canucks history. My proposition is simple: promote the Canucks alternate sweater (with some minor alterations to make the striping pattern like the original Canucks uniforms using the hidden V on the sleeves) to be their home jersey, and create a matching road jersey.

The road jersey is the simple one, because the Canucks used the perfect striping pattern on their original jerseys, and the Reebok EDGE version of it which they used during their 40th anniversary season.

With this concept I have basically taken the logo, shoulder patches and numbers from the alternate uniform and placed them on jersey which uses this striping pattern. The only new element is the collar design, which is basically an inverse of the collars on their current home sweaters.

Where this proposition gets complicated is the home jersey. The original did not feature the hidden V in the arm stripes, but rather an in your face, blue on white V. The brilliance and simplicity of the negative space V is lost when this effect is employed.

I am faced with a dilemma at this point. Do I stay true to the history of these sweaters, or do I move forward in the spirit of these sweaters? I have really struggled with finding the best option, and will present all the possibilities to you, and let you vote on them.

Option 1: (the original striping design)

Option 2: (original striping, except V in blue negative space)


















Option 3: (V in blue negative space between white and green stripes)



















Option 4: (V in blue negative space between green and white stripes, basically swapping blue with white from the away jersey)

My personal favourite is option 4. Option 1 seems very dark, and does not utilize the V in negative space. Option 2 is even darker. Option 3 is very similar to option 4, but I like option 4 best because there is the continuity of the green stripe on top carried over from the away jersey.

I have also toyed with the idea of different coloured fore arms on these home sweaters but have decided to leave them as they are, because I think that that stays truer to the spirit of the original blue uniform, if you think that coloured forearms could add to these sweaters aesthetically, let me know in the comments.

Vote for your favourite option on the poll, and leave any other suggestion is the comments.

Thanks for reading.